Virtual ProgramTuesday, October 19

Francis Lee Utley Memorial Panel: Heritage, Tourism, Community: A Conversation with Owe Ronström

The Fellows of the American Folklore Society The Nordic-Baltic Section of AFS present:
The Francis Lee Utley Memorial Panel
Heritage, Tourism, Community: A Conversation with Owe Ronström                      

Chairs: Carl Lindahl and  Deborah A. Kapchan of the AFS Fellows

Owe is Professor of Ethnology Uppsala University, Campus Gotland, now Professor of Folklore Emeritus (as of October 12, 2021)

In conversation with Deborah, Professor of Performance Studies at NYU  


Description of Uppsala U Master’s programme in Sustainable Destination Development

Specialization in  ”Applied Heritage Politics”  for the SDD degree

Owe Ronstrom Uppsala University webpage: 

Tuesday, October 19, 1:00 pm–2:00 pm

  session will be recorded and available for later viewing online

Sponsored by the Fellows of the American Folklore Society, the Nordic-Baltic Folklore Section

Chair: Carl Lindahl (University of Houston) and Deborah A. Kapchan (New York University)

Owe Ronström (Uppsala University)

"Heritage" and "Tourism" are terms that lure outsiders to seek instant identification with communities that they do not know. Folklorist Owe Ronström created the Heritage track of a multidisciplinary program focusing on how best to represent the communities most affected by tourism. Heritage producers provide commodified images of place; tourism provides the customers. In this process, the narratives of the host communities are reduced, neglected or simply overwritten. As “the tourist gaze” and “the heritage gaze” threaten to erase the narratives of the host community, how do folklorists effectively respond to make tourism sustainable, even advantageous, for the hosts?